Genomics & the mapping of a wine grape

What is genomics? How will it affect our lives? Serial entrepreneur Barry Schuler explains the genomics revolution. We are now not just reading genomes, we are writing them. According to Schuler we can at least expect healthier, tastier food.

He suggests we start with building a better wine. Last year French and the Italians got together and sequenced Pinot Noir. Next they could alter it to grow under other climate conditions and improve its taste. Care for a bottle of Pinot Frankenwine?

See also: Wine making=Math, N is for Nature, DNA Synthesizer, French USB wine.