Paradise Reset
Interview with our own Koert van Mensvoort in the IKON Television Documentary ‘Paradise Reset’ on the future of human nature. Watch the entire documentary here.
With our attempts to cultivate nature, humankind causes the rising of a next nature, which is wild and unpredictable as ever. Wild systems, genetic surprises, autonomous machinery and splendidly beautiful black flowers. Nature changes along with us.
Interview with our own Koert van Mensvoort in the IKON Television Documentary ‘Paradise Reset’ on the future of human nature. Watch the entire documentary here.
From sleek fashion to life-saving medicines. During the forthcoming Dutch Design Week, our lustrous NANO Supermarket debuts a new line of speculative nano products that might hit store shelves within the next decade.
Our visionary products promise to provoke debate about the day-to-day applications of nanotechnology. Among the eleven fresh offerings are the Energy Belt, which converts excess fat into electricity, and Biophilia, a donor organ woven by transgenic silkworms. Other newcomers include glow-in-the-dark dog poop, gender-selecting condoms and a teddybear that detects nicotine.
NANO Supermarket @ Dutch Design Week
Location: 18 Septemberplein in Eindhoven
Dates: 21 – 28 Oktober 2012 – 10:00-18:00
More info on the NANO Supermarket website.
350 million years after crawling from the sea, the Lungless suit will bring us back. Inspired by fish gills, the Lungless Aquatic Respiration Suit uses millions of cascading sheets of nano-membrane to filter oxygen from the water and deliver it to the diver’s mouth. Enjoy unlimited, tank-free exploration on the other 70% of the planet.
From the NANO Supermarket product collection. Designer: Sean Serafini. Enabling technology: Nano structures. Feasibility: Medium.
For years, people have relied on harsh drugs and irritating alarms to control when they sleep and when they wake. Now, the Nansense wristwatch offers an all-natural way to determine your daily rhythms. Using painless nanoscale needles, Nansense monitors and regulates your levels of cortisol and melatonin, the hormones that govern circadian cycles. Have a deadline to meet? Spin the dial for a gentle way to stay awake. Drowsy from jet lag? Nansense will put you on local time in no time.
From the NANO Supermarket product collection. Designers: Joshua Brevoort, Lisa Chun, Eric Baldwin, Ian Campbell. Enabling technology: Nano sensors, metabolic engineering. Feasibility: Medium.
At the beginning of menopause, celebrate your reproductive past by giving “birth” to a unique peace of jewelry. By using Menoé’s nano-coated birth control pills over a lifetime, you can grow a gem-quality pearl inside your uterus. This beautiful heirloom will inspire a new rite of passage in any woman’s life.
From the NANO Supermarket product collection. Designer: Robin Pohl. Enabling technology: Programmable matter. Feasibility: Very low.
Do away with dishonest health claims for eggs and uncertain promises of organic, free-range hens. With eggshells that change color according to hormones, medicines, and nutrients, Honest Egg tells you the truth about your food. The color of each egg provides information on animal welfare, as well as how healthy the egg is for you. How much time did the chicken spend outside? How much room did it have? Is the egg rich in vitamins and wholesome fats? For ethical eaters, Honest Egg takes the guesswork out of shopping.
From the NANO Supermarket product collection. Designer: Soroka Grievink. Enabling technology: Genetic engineering. Feasibility: Very low.
Using genetically modified bacteria, Keratin Ink turns your fingernail clippings into a highly personal ink for writing and drawing. The bacteria transform the keratin in your hair and nails into a dark brown pigment. No need to worry about the microorganisms escaping: Each Keratin Ink well keeps the bacteria safely sealed away. A great gift for the eco-conscious recycler in your life.
From the NANO Supermarket product collection.Designer: Casper Vos. Enabling technology: Metabolic engineering. Feasibility: Medium.
Dog feces are an unsightly blemish on city streets. With Glo-Doo, dog food laced with bioluminescent bacteria transforms each pile into an appealing way to light up the night. As the busy microbes get to work, they break down the poop and emit a blue glow in the process. Left long enough, Glo-Doo will decompose your dog’s doo into harmless, stink-free soil.
From the NANO Supermarket product collection. Designer: Sanne Kat. Enabling technology: Genetic engineering. Feasibility: Low.
Nico is cute, cuddly and serious about your child’s health. Many adults smoke around children with no thought for their developing lungs. Covered in nicotine-sensitive nano-cloth, Nico monitors your child’s exposure to secondhand smoke by changing from brown to black. Log into the website or simply glance at the Nico keychain to see if your child is around a smoker – and if it’s time to fire the babysitter.
From the NANO Supermarket product collection. Designer: Vincent Hammingh. Enabling technology: Nano sensors. Feasibility: High.
Using a condom impregnated with artificial nano-antigens, Conception Control only permits sperm with the right chromosome to pass through: X for girls, Y for boys. Conception Control guarantees a child of your chosen gender. Makes picking names and painting the nursery a snap. Perfect for families in need of a male heir.
Designer: Aylin Groenewoud. Enabling technology: Nano filtration. Feasibility: Medium
Sneak peek into your nano future with the brand new NANO Supermarket TV Commercial. Handcrafted from 3D wireframes by the good people of Studio Smack.
Later this week we will be introducing some of the visionary new products in detail. People who like this might also like the NANO Supermarket commercial 2010.
More info via the NANO Supermarket website.
After the successful introduction of the NANO Supermarket in 2010 it became even more clear that the contest and the presented results produced discussions and many challenges to think about. Nanotechnology, will it be the road to utopia or dystopia? Heaven or hell? Nanotechnology could bring us wellness, unthought-of possibilities, maybe a release of nearly all misery the earth faces. Maybe, but without proper thought Nanotechnology can become the work of a sorcerer’s apprentice and we will be exposed to disasters of worldwide proportion. So potentially, the consequences can be so large and undefined that both incredible solutions to the main problems we face can be realized, or on the other hand we will be confronted with horrifying scenarios. Therefore, it is of utmost importance that Nanotechnology is subject to thorough discussion. And although the designs featured in the Nanosupermarket are not realistic yet, it is way too easy and even dangerous to consider they are only the fruits of fantasy, ‘funny but silly’. It is of great importance to think both critically and creatively.
With Energy Belt, stop treating your excess fat like a liability, and instead embrace its untapped potential. Artificial protocells in the belt mimic natural brown fat, taking the energy from white fat and converting it into ATP. This chemical energy can be used to power everything from cell phones to pacemakers. Eat what you want at dinner, and give up that gym membership for good. Energy Belt cuts down on electricity costs while you cut down on size.
From the NANO Supermarket product collection. Designer: Emmy van Roosmalen. Enabling technology: Nano transporters, metabolic engineering. Feasibility: Medium.
This weekend some of our sustainable, energy related, NANO Supermarket products are exhibited at the lustrous Lowlands popfestival. Come visit us at the Llowlab to charge your phone on our bio-electric bonsai tree, admire the algae lamp or the new energy belt that harvests sustainable energy from your belly fat to power electric devices you are carrying on or in your body. Design fiction ahoy!

Prototyping the Energybelt. How about turning your belly-fat into electricity?

Festival crowd charging their phones on the 'bio-electrical' bonsai tree.
Design fiction for the masses. Our NANO Supermarket was presented in the Dutch television show RTL Koffietijd (coffeetime). If you belong to the exquisite 5% visitors of this website that indulges in Dutch language: enjoy the interview Koffietijd presenter Pernille La Lau did with Koert van Mensvoort.
For the 95% non-dutch visitors we simply repeat: Design fiction for the masses!
Little over two weeks left to submit your speculative product idea for the Nano Supermarket. The jury that will select the finest submissions – to be exhibited in the Nano Supermarket this autumn and award the 2500 euro price – consist of distinguished scientists, designers, artists, journalists and thinkers. Here is the list:
Dave Blank – Director MESA+ Institute for Nanotechnology
Rob van Hattum – Creative Director NEMO Science Center, Director Science programs VPRO
Tracy Metz – Design Journalist & Writer
Mieke Gerritzen – Designer, Director MOTI, Museum of the Image
Ronald van Tienhoven – Artist & Design Educator
Lucas Asselbergs (Chair) – Director Studium Generale, TU Eindhoven
We are proud to bring together such excellent people from such a broad spectrum of disciplines, who will undoubtedly be capable to judge the submission on their merits. If you haven’t submitted yet, download the submission form now.
This week our lustrous NANO Supermarket visits Rotterdam as part of Dutch Electronic Art Festival. Come learn, discuss, and taste some medicinal chocolate.
Have better ideas for our nano future? You can submit your own speculative nano products until 31th of May. The best nano product idea wins 2500 euro.
Rotterdam Opening dates: 17-19 May 2012 from 11:00 – 20:00
Location: Coolsingel 46, Rotterdam, Netherlands (map)
Hello designers and design-lovers! The NANO Supermarket has arrived at the Salone in Milan, Italy. From today (april 18th) until sunday (april 22nd), we will present our speculative products in our mobile supermarket bus posted at the front entrance of Studio Zeta, Via Friuli 26, 20135 Milan, Italy (map).
Opening hours:
Wed 4/18: 11 AM – 7 PM
Thu 4/19: 9 AM – 7 PM
Fri 4/20: 9 AM – 7 PM
Sat 4/21: 9 AM – 7 PM
Sun 4/22: 11 AM – 5 PM