Back to the Tribe

Bare necessities

According to a research by JWT AnxietyIndex the changing mediascape is upon us. Do to the recession people are forced to validate their luxuries and it turned out that teens and twentysomethings are willing to cut back on a lot of things, except on the internet connection and mobile phone.  Within their mediascape these are more important then traditional entertainment. Connectivity is entertainment.

Via: We Are Organized Chaos.

Comments (0)