How Technology becomes Nature

From stone-axes to mobile phones, throughout history people have given birth to a wide range of technologies. Today, it is almost impossible to imagine a world without technology. Every human being on the planet employs technology of some sort, and every human has to cope with technological change at various points during his or her lifetime. Yet, despite our deep-rooted relationship with technology, most of us are still relatively unaware of how new technologies are introduced, accepted or discarded within our society.

In this talk at TEDxGhent, our own Dr. Van Mensvoort shows how technology becomes nature in seven steps and what engineers, inventors, designers and entrepreneurs can learn from that. The talk is based on the essay Pyramid of Technology, which is also available as a booklet + poster.