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Hendrik-Jan Grievink

Art Director
Designer and art director, he is responsible for the visual output of most projects conducted by Next Nature Network.
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Fake-for-Real

Paradise Now

squintopera
Animation studios working in the field of architectural practice like Squint/Opera create glimpses of the future that are so beautifully convincing, you sometimes wonder if the future might not be a bit disappointing once you get there. Asking the question often means answering it, so it might be safe to state the future will be pretty boring.

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Boomeranged Metaphors

Design Your Sims

Ikea Sims

IKEA is going to sell furniture with Electronic Arts via The Sims 2 game. Soon, it will be possible for you game addicts, to refurbish your Sims living room into your own dreamcastle. Or, in the words of Mr. IKEA himself:

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Fake-nature

Observing Old Nature

“At twilight, nature is not without loveliness, though perhaps its chief use is to illustrate quotations from the poets.” – Oscar wilde Picture by Noor Bongers, shot at Sedona, Arizona.…

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Anthropomorphobia

Save The Tumor

Chantal Sebire suffers from an extremely rare form of cancer (foto: AFP) Since a few centuries some we tend to consider nature as something to preserve. Hence the international campaigns for saving…

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Back to the Tribe

The Invisible Movie

As Not Seen On TV

In the Netherlands, there is a raging debate about a movie nobody ever saw. It seems that images have become so powerful, we don’t even need them anymore to scare the hell out of us.

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Sentient Spaces

Wear Your Social Network

GetWicked shirt
Get Wickd (props for the name boys – totally wicked!) is a tech-fashion brand that sells basic clothes with barcodes that can link your mobile phone to any page on the web, from a Myspace profile to a Youtube movie. This technique makes it possible to literally wear your virtual identity, where ever you go.
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Biomimicmarketing

Föhn le fenêtre

Tired of looking out on a grey wall and in dire need of a green touch? Then Föhn le fenêtre has got just what you need. The concept is simple enough: artist…

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Biomimicmarketing

Treetrunk Trashcan

treetrunk trashcan

The Nanputo Temple in Xiamen (Southeast China) is an oasis of quietness, religious practice and leisure for Chinese amidst the hustle and bustle of one of the fastest growing economies is the world. From all over the country, pilgrims and tourists come to the temple to pray, enjoy climbing the numerous stone steps up the rock and enjoy their view over the city. They don’t want to have their experience of this harmonious environment spoilt by ugly things like trashcans, would you? But you have to leave your coke bottles and soymilk packages somewhere, so what do you do? Of course, you design a trashcan that beautifully mimics the trees surrounding it!

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Guided Growth

Dutch Nature

A few days ago, I went for a day trip walk to the Dutch “Great Outdoors”. It didn’t take long before we got confronted with a typical dutch stance on natural experience:…

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Hyperreality

To boldly Google…

…where no one has googled before! Of course this would be possible one day: browsing the universe from your desktop. Google did it again and unlocks space, the final frontier for us…

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Biopolitics

Out of Body Experience

Did you have your Out of Body Experience today? We knew already that our nature is merely how we perceive it, but now scientists from the Ecole Polytechnique Federale in Lausanne have…

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Biopolitics

Intelligent Documentary Making

BBC doc

Our image of nature is permanently under construction. For Dutch biologist Gerdien De Jong, this became al too clear after watching The Life of Mammals, a series of nature documentaries by the famous David Attenborough and comparing his movies with the versions broadcasted by the EO, a dutch evangelical broadcasting organisation—

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Biomimicmarketing

The Seven Wonders of Nature

After setting up the biggest online voting poll ever for electing seven new wonders of the world, the swiss-canadian filmmaker Bernard Weber set up a new poll: the election of seven new…

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Global-Image-Economy

Business is Peanuts!

We designers often have to exchange business cards and usually they sit in a drawer forever, forgotten and out of date. In Japan there is quite a ritual about exchanging meishi or…

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Image-Consumption

User Vaporated Content

Today, I had the strangest experience. I visited the dutch MSN website (don’t ask me why) and found myself erasing al the content with a flick of my cursor. As I moved…

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Biomimicmarketing

Buzzword: Re-nature

Hairproducts brand Schwarzkopf launches a new product: Re-Nature, obviously meant to re-nature your hair. But what happened to your hair that it must be engineered back to natural? www.schwarzkopf.com…

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Fake-nature

Moon Tanning?

Moonlight Collector

Feel unhappy? Little depressed? Headaches? Why not try a little trip to de Arizona desert? Richard Chaplin built the Interstellar Light Collector. As is often the case, tragedy was the precipitating event leading to the ILC. Saving the life of a friend with terminal cancer became Richard Joseph Chapin’s personal mission, drawing him into an intense exploration of full-spectrum light therapy.

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Hyperreality

Smiley Cushion

I don’t know how it is with you, but to me sending smileys in emails or text messages always feels a bit primitive. It’s not that I don’t like the icons, I…

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