Koert van Mensvoort

Creative Director
Artist and philosopher. The discovery of Next Nature has been the most profound experience in his life so far.
view profile
Boomeranged Metaphors

Social Media Potatoes

Increasingly we see phenomena from the digital environment foraying in our physical environment. Potato maker Birds Eye decided to join the trend.

You can now buy #frozen #potato shapes for the social media generation. The mashtags come in five shapes: a hashtag, @ sign, asteriks and two emoticons.

Please note that this virtual snack makes you really fat.

Read more

Anthropomorphobia

Flying Through Your Brain

They say the map is the territory. Hence, when scientists manage to map your brain in a real time video, this will have an impact on one of the most uncultivated territories known to man: the territory of your inner space.
Buckle up for some tracking technologies beyond the beyond.

Via National Geographic.

Read more

manufactured-landscapes

Technosphere Monitors the Biosphere

We all know deforestation is a major global issue, but it’s hard to quantify just how serious the problem is. According to a wide spread anecdote, 36 football fields’ worth of forest is lost every minute, but this is only the beginning of the story.

Just where are forests disappearing, and where are they returning? The rise and fall of the Earths forests can now be tracked ‘real time’ through a new mapping tool called Global Forest Watch.

Read more

Biomimicry

Design by Termite

Why not outsource your laser engraving jobs to termites? It is cheap, messy and time consuming, but you’ll definitely get a unique and personal result. For more on how to design with living matter, head over to the IDEO Made in the Future site.

Read more

Humane-Technology

Beyond the Possible with Floris Kaayk

Futuristic visions, fantasies and concepts. A maker of fictive documentaries, artist Floris Kaayk confronts us with the impossible. With Human Birdwings, a man with kite-like wings takes off, the dream of human flight suddenly occurs before our eyes. The media project went viral, before Kaayk ultimately revealed himself as the alter ego of the so-called ‘inventor’ Jarno Smeets.

Want to meet Floris in person and find out more about his projects? Next thursday 13 March 2014 20:00-21:00, Floris will kick-off a Next Nature lecture series with a presentation on his vision and projects at Hôtel Droog in Amsterdam.

Read more

Green Blues

The Arctic Leisure Resort

While the Arctic ice continues to melt, new business opportunities are within reach. Not only for gas and oil companies, but also for tourism. If the global warming trend continues, we might be able to take the whole family on a trip to the North Pole someday. At least according to this spoof commercial our friends at Studio Smack made for Greenpeace.

Read more

Biomimicmarketing

Razorius Gilletus Gold Plastic

Regular readers of this blog know we are closely monitoring razor technology as a symbol of our co-evolutionary relationship with technology. This basically means that, like the bees and the flowers, people and technology are caught in a relationship of mutual dependence: we serve our technology as much as it serves us. And just like humans, technology wants to prosper, propagate and grow.

The latest species in the Razorius line is the Razorius Gilletus Gold Plastic. Like the exorbitant feathers of the peacock, which only function is to aesthetically stand out amid its competitors, this new species of Razorius Gilletus only differs from its predecessor with a thin layer of gold paint on its plastic body.

Read more (3 replies)

Biomimicmarketing

Updated Next Nature Spotter

Enough bird spotting? Put on your nextnature glasses and start spotting with the updated Next Nature Spotter app for iPhone.

Join us in spotting Next Nature phenomena around the World. Download the free Next Nature Spotter app for iPhone in the iTunes store, and start recording examples of next natural phenomena from your everyday life. Explore the grocery store, the freeway, even your own home in a new light.

The Spotter lets you share and comment on other next nature examples in your neighborhood. It also features a handy blog reader function.

The best spotter is awarded with a free copy of the Next Nature book, and the winning entry will be published on our blog. Better get snapping, though – the last day to submit entries for this round is March 31th.

Read more

On-the-Road

Dissected Motorcycle

Our peculiar image of the week is a motorcycle cut-up by artist Alexandra Bircken, which we can’t help but interpret as a next nature version of the famous disected cow of Damien Hirst.

Read more

Brand Territory

Top 100 Economies: 37 are Corporations

According to a research report by the Transnational Institute, 37 of the world’s 100 largest economies are corporations. Will their branded territories determine the borders of the future?

The lists make it tempting to conclude that nation states are a dying species soon to be superseded by corporations, yet until the day corporations start sending out aircraft carrier ships, we know the nation state is still alive – and kicking.

Via Makewealthhistory.org. Thanks Marleen.

Read more

Back to the Tribe

Faraday Tent

While in old nature people build shelters to protect themselves from natural forces like wind and rain, today one has to protect oneself from nextnatural forces like electromagnetic signals, cellphone tracking, closed circuit television, drone attacks, radiation, etc.

The Faraday tent is a personal space that protects you from all electromagnetic signals in your surroundings. The nextnatural shelter was developed by Sarah van Sonsbeek. She also made a handy Faraday bag, which blocks all calls if you drop your phone in it.

Read more

Augmented-Bodies

A Conversation with Kevin Kelly

You have a choice dear reader: spend 3 seconds scanning this blogpost, or spend the full 1:11:28 minutes listening to the interview John Brockman did with technology philosopher and founding editor of Wired Magazine, Kevin Kelly.

The interview touches upon the nature of technology, big data, surveillance society, money as a medium, techno-literacy and the question whether the universe is analog or digital.

The video is best experienced as radio, or you can read the transcript here.

Read more

Anthropocene

Old Nature Strikes Back

Geology isn’t always slow. Last month a huge boulder rolled down a mountain in northern Italy and turned a barn into splinters as it narrowly missed a farmhouse. Fortunately, no one was hurt in the event. Via NPR.

Read more

Anthropomorphobia

Biological Bakery

Here is one for the niche of poppy-science-synthetic-biology-candy lovers.

For the Aussie pop band Architecture In Helsinki artists Lucy McRae and Rachel Wingfield made a edible DIY bio fab–lab called the Biological Bakery. Using familiar baking processes that merge the mass production of food with the representation of the body, a production line of miniaturized band members are transformed into edible, cloned body parts that are dipped and rotated on mass in huge vats of bacterial skin. Now try this at home folks!

Read more

Image-Consumption

The Sunrise is Now Televised in Beijing

According to the Daily Mail the smog in Beijing has become so thick that only place to hail a sunrise is on the huge digital commercial television screens across the city.

Last week the reading for particles of PM2.5 pollution was 26 times as high as the 25 micrograms considered safe by the World Health Organization.

In response to the poor air conditions Beijing’s mayor pledged to cut coal use by 2.6 million tonnes and set aside 15 billion yuan to improve air quality this year as part of the city’s ‘all-out effort’ to tackle air pollution.

Thanks Andrea Graziano.

Read more (2 replies)

Bionics

Join the Bio Art & Design Awards

So, you are well aware that biotech will drive our evolution, you took the crash course on synthetic genomics, you’ve got your map of the DNA world in your backpack and are now eager to redesign some microbes that turn waste into energy, eat plastic, detect flu, or build a better being altogether? You have a brilliant project plan already, but only need some – let say– euro 25.000 and a bit of help from a research group to turn your vision into reality? We have cake for you.

Read more

Brand Territory

Leaves & Logos Identification Quiz

Nowadays most people know more logos and brands than bird or tree species.
Go test your own knowledge. Take a look at the leaves and logos above and see how many you can identify without looking them up.

1. How many logos do you know?
2. How many leaves do you know?
3. Which 2 logos were the most difficult?
4. Which two leaves were the most difficult?

Answers after the jump.

Read more

Biomimicmarketing

Pepsi Aubergine

Occasionally you bump into an image that seems related to our next nature quest, but you are unable to verbalize. If you have an idea, please enlighten us dear intelligent readers. For now it is our peculiar image of the week. Thanks Selby.

Read more

Welcome back!

We have noticed you are a frequent visitor to our website. Do you think we are doing a good job? Support us by becoming a member.

Join