Koert van Mensvoort

Creative Director
Artist and philosopher. The discovery of Next Nature has been the most profound experience in his life so far.
view profile
Designed-by-Evolution

Brick Era

By crafting brick objects in the shape of traditional stones, artist Maarten van den Eijnde, makes us realize that human presence has expanded the variety of stones found on the planet.

According to the artist these bricks will probably survive us, since they have been regarded as one of the longest lasting and strongest building materials used throughout human history. Peculiar image of the week.

Read more

Food Technology

La Surconsommation

For those who “eat meat, but don’t like in-vitro meat, because it is so unnatural”. Please spend 5 min to watch this video and change your thinking.

You were watching the surconsummation fragment (French for overconsumption) from the Samsara, a documentary in the tradition of next nature classic Koyaanisqatsi.

Thanks Arnoud, Thanks Ehsan.

Read more

Biomimicmarketing

Organic Coke Arrives

Five years ago we presented a speculative product called Organic Coke to stir a discussion on the use of natural imagery to market products. Last year we reported on an internal presentation of the Coca-Cola company that analyzed the opportunities of Organic Coke. Guess what? This month the soda-giant launches healthier and eco-friendlier option to consumers. They call it: Cola Life.

‘Coca-Cola Life’ is said to be an all-natural, low-calorie soda packaged in a fully-recyclable plant-based bottle. The drink is made with a mixture of sugar and stevia-based substitute, and contains two times fewer calories than regular Coke. The all organic sugar drink is launched in Argentina, with total world domination soon to follow. The website is a schoolbook parody of biomimic marketing, except that it is not a parody.

Organic Coke: Camouflage color in the Grass.

Read more (5 replies)

Anthropocene

The Fence

This illustration by Daniel Quinn gives us a satirical yet bona fide view on our changing relation with nature. Oddly enough the illustrator presents all human activity as blank space. As if we are merely reducing complexity and slowly but steadily turning the planet into Mars. Obviously, the blank planet does adds to the comical effect, yet one might just as well argue complexity on the planet increases as a result of our human presence. No?

Thanks for the heads up Geoff Hamilton.

Read more

Anthropocene

The Technium

Buckle up for another cinematic espresso shot from our favorite performance philosopher Jason Silva. His latest video is an ode to Kevin Kelly’s theory on the Technium and technology as the Seventh Kingdom of Life.

Read more

Back to the Tribe

Face ‘doek’

This Face ‘doek’ (Dutch for blanket) was designed by eighteen year old Noortje van Steenis and put in the corridor of her high school as a protest against the addiction of her fellow students to Facebook. She doesn’t have a Facebook account herself. The Facedoek functions like an old fashioned announcement space. Everyone is allowed to write on it. Peculiar image of the week. Picture by Marcel van den Berg.

Read more (1 reply)

Food Technology

In-Vitro Hamburger Sponsored by Google

Minutes ago the world’s first lab grown hamburger was grilled in London. The cultured beef burger has been engineered by Prof Mark Post, who lived up to the promise he made some years ago.

More remarkable than the look & taste of the burger, which only stood out because it was presented in a petri dish and described by one of the panelist as ‘hot’, was the revelation that Serge Brin, co-founder of Google.com, financed the project.

Read more

Meat the Future

Seven Future Visions on In-Vitro Meat

With today’s presentation of the first lab grown hamburger by Prof. Mark Post, in-vitro meat makes an important step towards our daily diet. Cultured meat could one day be a sustainable and animal friendly alternative to today’s meat production. Yet, despite this technological breakthrough, many people still find it is an unattractive idea to eat meat from the lab. Before we can decide if we will ever be willing to eat in-vitro, we need to explore the food culture it will bring us.

While most of the ongoing research focuses on duplicating current meat products (like hamburgers) and making the cultured beef affordable, sustainable and tasty, the envisioning of new meat products that fit this new technology is equally important. Just like industrial manufacturing brought us new furniture, in-vitro meat technology may lead to entirely new food products, beyond todays sausages, steaks and burgers.

Besides a Hamburger, What Else?

Although cultured meat is typically presented as a technology to solve problems like animal suffering, food scarcity and climate issues, the technology could also be framed positively: Eating in-vitro could bring us entirely new food experiences and eating habits that may enrich our lives.

invitromeatbanner small

Read more (4 replies)

Manufactured Animals

First Monkey Named after a Website

Meet the first species named after a website. Discovered in 2004, the honor of naming this new monkey was auctioned off to raise funds for the national park it calls home. The monkey is now know as the Goldenpalace.com Titi. Yet another example of the dominance of the technosphere over the biosphere.

Since its christening as Callicebus aureipalatii, however, there’s no evidence that the titi enjoys online gambling any more than it used it.

Image via Nova Taxa.

Read more

Anthropocene

Anthropocene Art – Amazon Abstraction

Once a vast carpet of healthy vegetation, the Amazon rain forest is changing rapidly. This color-coded satellite image of Bolivia shows dramatic deforestation in the Amazon Basin. Loggers have cut paths into the forest, while ranchers have cleared large blocks for their herds. Fanning out from many of these clear-cut areas are settlements built in radial arrangements of fields and farms. Healthy vegetation appears bright red. This image was taken on August 1, 2000. We imagine the landscape has changed significantly in the last 13 years.

Via ESGS.

Read more

Nongenetic Evolution

Colorado Town votes on License to Hunt Drones

Are Drones the mosquitoes of the 21st century? They are rapidly propagating, while getting smaller and smaller. Soon they will be everywhere: Buzzing around you, spying on you and potentially attacking you.

A small town of Deer Trail, Colorado is considering a bold move towards the wild robotics. The town board will be voting on an ordinance that would create drone hunting licenses and offer bounties for shooting down the unmanned aerial vehicles.

$25 drone hunting license for residents 21 year of age, valid for one year.
$25 drone hunting license for residents 21 year of age, valid for one year.

Read more (2 replies)

Organized-Networks

The Interspecies Internet

Apes, dolphins and elephants are animals with remarkable communication skills. Could the internet be expanded to include sentient species like them?

Dolphin researcher Diana Reiss, musician Peter Gabriel, internet of things visionary Neil Gershenfeld and Vint Cerf, one of the fathers of the internet discussed this remarkable developing idea at TED.

Read more (2 replies)

Food Technology

Living Food

What if our food was still alive when served on our plate? Minsu Kim, a graduate from the Royal College Of Art, created a wonderful series of dishes consisting of hypernatural living organisms that wiggle on your plate, play with your cutlery and evoke whole new taste sensations in your mouth.

The dishes walk the fine line between luster and disgust and find its lineage in haute cuisine and molecular gastronomy. Extreme-connoisseurs only!

Via Dezeen, Thanks Floris.

Do you want to know more about the future of meat? We are writing a speculative cookbook of in-vitro meat dishes, join us on www.bistro-invitro.com.

Read more

Biomimicmarketing

How to Grow a Beer Bottle

Over the years we have seen quite a few growing bottles, ranging from the classic Orangina bottle, to a bottle you can peel like a piece of fruit, to growing Heinz ketchup bottles. Yet, arguably, this growing beer bottle is the weirdest we have seen so far.

Apparently the biomimic-marketeers wanted to promote an all natural beer, so they envisioned a futuristic scenario in which beer bottles grow straight from the hop plants. Although any sufficiently technology will be indistinguishable from nature, we doubt that we will still drink beer from bottles by the time we are capable of such advanced guided growth. It is interesting, still, that a so-called natural beer is now marketed by portraying an utterly technological process.

Thanks to Alice for the heads-up.

Read more

Augmented Bodies

Sniffer – Meet the Google Nose

We increasingly use digital technology to augment our senses, but we rarely realize that other senses are numbed in the process. Smell is a good example of a powerful sense that is hardly articulated in our technological culture. Designer Lloyd Alberts envisioned a speculative product called the Sniffer, which allows you to visualize scent in a Google glass style. Watch the video for an impression of its use in everyday life.

Read more (2 replies)

Anthropomorphobia

We are already Cyborgs

Buckle up for another cinematic espresso shot from our favorite performance philosopher Jason Silva, who recently also appeared on the wonderful London Real.
If you care for a longer version of the ‘We are already Cyborg’ argument check out Amber Chase.

Read more (1 reply)

Back to the Tribe

Kid Convinces Mother to go Vegan

While numerous children nowadays believe the woods smell of shampoo, there are also some critical young minds out there, willing to question things. Meet Luiz Antonio. When his mother tells him to eat his octopus, little Luiz responds by asking his mother where the octopus comes from and how it ended up on his plate. The mother explains the situation to Luiz, after which he responds with a pleading that drives his mother to tears.

Read more

Biomimicmarketing

Modern Fata Morgana

Imagine bumping into a cola dispenser after a hike in the pristine Canadian forests for three days. Would you believe your eyes? Must be a modern Fata Morgana.

It happened to Dennis van Tilburg, who sent us this peculiar image of the week. The biomimic-marketing on the can dispenser only adds peculiar points to the scene. We are living in postcard nature.

Read more

Welcome back!

We have noticed you are a frequent visitor to our website. Do you think we are doing a good job? Support us by becoming a member.

Join