Author: Kris

Anthropomorphobia

Liver Pie Made for (Not from) Children

Everyday Anthropomophobia: This summer in Norway I discovered it is normal to put images of happy children on your liver pie product. I asked a Norwegian friend about this packaging and we concluded that, with items you see your entire life, you often forget to question their expression or origin.¬†Product description from the producer: “Has a mild flavor which makes it perfect for kids.”

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Food Technology

Inside the Fastfood “Photokitchen”

Why does your food look different in advertising than it does in the store? A Canadian McDonald’s marketing manager tries to answer this common question with a behind-the-scenes videos, providing insight into the fastfood behemoth’s¬†“photo-kitchen”.

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