Visual of Image Consumption
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Image Consumption

Images that taste better than the real thing

Photoshopped models are more alluring than living people. Luxury labels are worth more than the clothing they brand. The images on food packaging look better than the meal tastes. Welcome to the world of Image Consumption. Among all animals, humans are uniquely capable of “consuming” image instead of substance. In our media-saturated society, it can be hard to see things for what they really are. But what makes reality any more “real” than our perception of it?

Staff Picks

Augmented reality promises to transform the way we interact with our surroundings
‘The more visible something is, the more real it is, the more genuine it is’
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A Society of Simulations

Van Mensvoort

An interviewer once asked Pablo Picasso why he paints such strange pictures instead of painting things the way they …

Logorama

Directed by the French animation collective H5, Logorama shows a world where every plant, animal, and person has been replaced with corporate logos.

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Credit on Color – Rainbow of Credit Cards

Van Mensvoort

Regular readers of this website know we are keen to speculate that our global financial system is best perceived as an …

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Software Fakes an Active Social Life While You're on the Sofa

Allison Guy

Now that our cooler friends can Instagram, tweet, and FourSquare the heck out of every underground concert and …

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"Soylent" Liquid Meals Will Save the World

Alice Fumey

Rob Rhinehart has found a way to stop eating. Tired of spending time, money and energy on preparing meals, this young …