Tag: Fake-nature

Fake-nature

Highway Decoration

Why must roads be gray and plain? You think it’s rural, instead it’s decoration for the next natural landscape of highways!

Biomimicmarketing

Moonwalk Nike

Nature is the most successful marketing tool of our time and Nike knows it!
To celebrate the 45th anniversary of Neil Armstrong walking on the moon, on July 20, 1969, the sport brand has made a special pair of Air Max Lunar90. The lunar surface pattern of the shoes makes it look they are are made from moon rock.

If you’d like to feel like walking on the moon, you can buy the Lunar90 SP from today at Bodega for $145.00 USD. Since most of us might never take a step up there, this might be the closest we’ll ever get!

Source: Gizmodo

Biomimicmarketing

Animals Doing Extreme Stunts

Watch this video packed with elephants, giraffes, turtles and ostriches doing extreme stunts and realize how peculiarly creative we humans really are.

Disclaimer for animal rights activists: all animal stunts in this video campaign for France 3 were created with the magic of computer graphics, so there is no need to call PETA. Via Sploid

Fake-nature

Blending with Nature

A parked car in Huayang village, China, was left for so long that thorny vines and ivy grew up all around it, turning it into a gigantic bush. After one year of abandonment, the old van, named ‘Zombie Car’, was towed away completely engulfed by foliage. Peculiar image of the week.

Anthropocene

E.T. Video Games are Real Modern Fossils

In 1983 the video game company Atari sent loads of unsold E.T. the Extra-Terrestrial boxes into the New Mexico desert to be buried in a landfill site. The video game, an adaptation from Spielberg successful movie, was an epic flop. So, Atari decided to destroy any evidence of this infamous video game, hoping nobody would ever find it again.

After 31 years, on April 26, these modern fossils were found in a dumpsite in Alamogordo, US. And of course, there was a film crew there, shooting for a documentary to be shown exclusively on Xbox.

An unsuccessful piece of gaming history became an archeological record.
The premise made by imagined artifacts, such as the Gameboy Bricks and the Modern Fossils Shop, became true: the fossil record of our species will not be distinguished by our bones, but by our technologies.

Source: The Guardian
Related Post: Tomorrow’s Fossils

Fake-nature

Indomitable Flock of Balloons Got Wild

An immense animal flock of 1.5 million air balloons took off from the land of Cleveland in 1986, forming an uncontrollable cloud of magnificence proportions. The show, known as Balloonfest ’86, was organized by the United Way to break the world record for biggest simultaneous launch.

The liberation of the ‘creatures’ grew as a giant tree and started drifting in the azure, filling the sky like a surreal painting of Magritte. The result was incredibly disarming from any point of view, after the charming it was pure perturbation.

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