Tag: Hyperreality

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Hyperreality

Seeing the Sun Through Data

Between its 149 million km distance from earth and its extreme brightness, the sun has never been easy to observe. Ever since we started looking into the sky we’ve needed special lenses, photographs, telescopes and sunglasses to get the slightest glance at it. Today however, with more advanced imaging technology and orbiting telescopes, we’re getting a better look. The Smithsonian’s National Air and Space museum has taken this observation to the next level with a giant public display of images and data that show the sun in hyper-real detail.

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Hyperreality

Experience Van Gogh in Virtual Reality

Have you ever got the chance to experience Van Gogh’s art pieces? What about having a 360 degrees look at the Dutch painter world? An interesting idea by America animator Mac Cauley: he spent months designing 3D environments based on The Night Café, and created a new way to experience paintings in virtual reality.

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Humane-Technology

Mini’s Augmented Reality Driving Goggles

Always fascinated by Iron Man’s helmet that provides Tony Stark with augmented reality information? Mini cars are working on something similar, minus the attack mode. Now owned by BMW, the popular car brand is developing augmented reality goggles that enhance the driving experience.

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Augmented-Bodies

Permanent Eye-Color Change

The reason why blue eyes are considered so appealing is unknown. Researchers ascribe this widespread appreciation to the Paleolithic society, where the few women with blue eyes had better chances of standing out in the crowd; others think it’s due to the fact that pupil dilatation, an indicator of attraction, is more visible in lighter eyes.

Only 17% of the world’s population has blue eyes, the rest can obtain cerulean eyes just with the help of colored contact lenses. But today a new laser surgery can permanently turn eyes from brown to blue.

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Augmented-Bodies

Electronic Skin can Detect Magnetic Fields

As we all know, there are five basic human senses, but this doesn’t mean there could not be many more. One of the senses that we don’t have magnetoception: the ability to perceive magnetic fields. Some bacteria, migratory birds, fish and some invertebrates use this skill to have a better sense of direction. A new artificial skin technology might be able to give humans magnetoception in the future.

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mario
Wild Systems

A Self-Aware Mario Able to Learn and Feel

Since his birth in 1985, our favorite plumber Mario has gone through numerous evolutions. Now it is a cult video game that exists on several platforms with many different versions. However, the latest development that Mario went through is the most exciting: the character is now able to learn and feel in the confines of his 8-bit universe.

Three researches, from the University of Tübingen in Germany, gave Mario the ability to live and converse with an adaptive learning artificial intelligence method.

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Weather Machine
Fake-nature

The Weather Machine

The Weather Machine: an installation that explores rain, clouds and sun heat to recreate the weather occurring outside.

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Image Consumption

Now Wait, Did Tanks Have Lasers WWII?

Recent World War II movie Fury is arguably the most immersive portrayal of WWII since Steven Spielbergs Saving Private Ryan. Both films portray the ghastly violence of war – and what it can do to the human body – realistically and with fine detail.

In Fury the viewer teams up with the battle-hardened crew of a Sherman tank out a deadly mission behind enemy lines. Tank is commanded by Brad Pitt, in what seems to be a watered down version of his Inglorious Bastards character. Get popcorn! Although you may loose your appetite during the film. Fury does a great job at making you feel you as if you actually are inside the claustrophobic Sherman tank, surrounded by Nazi’s out to kill you.

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Fake-for-Real

Food To Eat With Your Eyes

Anything can be made” claims one of the many producer of plastic food.
In Japan, fake food industry represents a century of old crafting tradition and a multi billion business.

Restaurants proudly show inviting vitrines of hyper-realistic replicas of food and drinks. Why? Japanese like to “eat with their eyes”. But what is really entertaining about it lies behind the scene, where extremely fascinating production techniques have been developed over time to create the most amazing results.

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Hyperreality

Browsing the Map of Space Ship Earth

Why use Google Maps when you can get GPS directions on The Death Star Instead? Mapbox Studio is a toolkit that allows apps and websites to serve up their own custom-designed maps to users. Companies like Square, Pinterest, Foursquare, and Evernote con provide custom-skinned Mapboxes instead, changing map elements to better fit in with their brand.

But Mapbox can do far cooler stuff. It can blast you to Space Station Earth, a Mapbox that makes the entire planet look like the blinking, slate gray skin of the Star Wars Death Star.

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Nike
Biomimicmarketing

Moonwalk Nike

Nike sneakers with lunar surface pattern, to celebrate the 45th anniversary of Neil Armstrong walking on the moon.

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Pawel Kuczynski
Global-Image-Economy

Modern Society Contradictions

Polish illustrator Pawel Kuczynski  portraits today’s social and cultural reality through sharp art drawings.

At a glance, his illustrations might appear funny, but if you take a closer look you will see some of the contradictions of today’s world.

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signs from the near future
Designed-by-Evolution

Signs From The Near Future

Will these futuristic signs become part of our near future? Hypermorgen, an interdisciplinary lab for future research based in Berlin, created a blog filled with some possible signage that we could bump into in the next few years.

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