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    Mark Post – Meet the New Meat

    As we are moving towards 9 billion people living on our planet, it seems impossible to continue producing & consuming meat like we do today. Will we soon all be eating rice and beans? Perhaps. Yet professor Mark Post thinks otherwise.

    At the Next Nature Power Show, Mark Post presented his plan to create the first lab-grown hamburger. He argues lab-grown meat could become the environmentally friendly alternative for breeding cows and pigs for meat consumption. It is relatively simple to take stem cells from an animal and grow them to produce new muscle tissue. Simply add sugar, proteins and fat and get it into shape with a bit of exercise to created edible meat. The only problem then is to find a new role for our livestock.

    Koert van Mensvoort

    on 27/01/12 Comments »

    Tags

    • Food Technology | Hypernature | Manufactured Animals | Supermarket | Technorhetoric

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  • voodoo knife block

    Rule #8: Use Human Ethics

    Part 8 of the 11 part series Anthropomorphism and Design. 

    Anthropomorphic products blur the boundaries between products and people. Ethical norms for people don’t usually apply to products and vice versa. For example, there’s no need to apologize if you accidentally run into an object. But with an anthropomorphic product, you might instinctively say sorry, because it seems like the right thing to do. People can apply their attitude towards humans to products, which isn’t necessarily a bad thing. But transferring attitudes from a product to a human might lead to problems, especially when the product induces abnormal social behavior. Don’t make your product do what you wouldn’t want a person to do.

    Image via Lazy Bone.

    NextNature.net

    on 26/01/12 Comments »

    Tags

    • anthropomorphism and design | Anthropomorphobia | Manufactured-Bodies

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    Transparent Smart Window

    Displays have been on our desks for too long. Samsung makes space and introduces the Transparent Smart Window. This LCD touchscreen is powered by the sunlight shining from the outside in. During the night time when there is no light to power the device, one can switch to night mode and use an edge-lit backlight instead. Though still a prototype, the possibilities and consequenses are endless — within the frame that is.
    - thanks Martijn Lammerts

    Arnoud van den Heuvel

    on 26/01/12 1 Comment »

    Tags

    • Information Decoration | transparant-interfaces

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  • Greetings from the Ohio Turnpike

    Greetings from the Ohio Turnpike

    Apparently freeways have obtained a level of nostalgia that they are now suitable objects to be depicted on postcards (speaking of nostalgic objects). Perhaps one day in the future, freeways will be remembered as the fossils of a society dominated by auto-mobility. Peculiar image of the week.

    Koert van Mensvoort

    on 25/01/12 Comments »

    Tags

    • manufactured-landscapes | Officegarden | On-the-Road | Suburban Utopia

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  • tilapia swimming in tank

    Dumpster Fish the Future of Farming

    Cities have seen guerilla gardens, rooftop honey production, and fire escape chicken coops. Now, urban farmers may be adding aquaculture to the mix. Headed by ex-banker Christopher Toole, the Society for Aquaponic Values and Education in the Bronx, New York, raises tilapia in tanks and trashcans. Closed recirculating systems use the waste from the fish to fertilize herbs like mint and basil. Toole and his girlfriend and partner, Anya Pozdeeva, envision a future where neighborhood fish like “Bronx Best Blue Tilapia” become a thriving local industry.

    Efforts from Toole and other New York tilapia pioneers like NYU professor Martin P. Schreibman may represent the future of fish. As cities grow, and wild fish stocks dwindle to near-depletion by 2050, the urban production of hardy, freshwater species like the tilapia could be a sustainable way for city-dwellers to have their fish and eat it too. Urban aquaculture faces some steep hurdles before becoming a profitable venture. Similar small-scale city fish farms have flopped over costs and lack of demand. However, there is one bright spot: In China, which has practiced fish farming since 2,000 BC, indoor recirculating aquaculture is doing a booming business.

    Photo via Blue Ridge Aquaculture.

    Allison Guy

    on 24/01/12 Comments »

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    • Food Technology | Manufactured Animals | Officegarden | Suburban Utopia | Supermarket

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  • patent+medicine+2

    Tiny Amounts of Alcohol Might Extend Life

    A new study on the effects of cholesterol on the life span of Caenorhabditiselegans, a tiny worm often used in experimentation, resulted in some surprising finds. The life span of the critters was doubled. Now it turned out it wasn’t the cholesterol after all. The cause of the effect was set in motion by the solvent used to deliver the cholesterol. The solvent used? Alcohol.

    Read more »

    Stefan Fincken

    on 23/01/12 Comments »

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    • Food Technology | Suburban Utopia | Technorhetoric

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    Scuba Airport

    Weird biomimicmarketing commercial brought to you by American Airlines.

    Koert van Mensvoort

    on 22/01/12 2 Comments »

    Tags

    • Biomimicmarketing | Image-Consumption | Suburban Utopia

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  • clippy suicide

    Rule #7: Respect Social Standards

    Part 7 of the 11 part series Golden Rules of Anthropomorphism and Design. 

    Anthropomorphic products enter the human social space. Humans have the most complex social behavior of any organism on Earth. Anyone or anything trying to join in should be careful to do it right. Although an anthropomorphic product may function perfectly, if it crosses social boundaries it will still tick people off. This can cause the product to become a social reject, which won’t do sales much good. Luckily, it’s not hard to figure out why things go wrong. Imagine a scenario where a person and a product interact, then replace the product with a second person. If the actions of the second person and the product don’t match up, then there’s something off about the product’s design.

    Image via Anvari.

    NextNature.net

    on 21/01/12 Comments »

    Tags

    • anthropomorphism and design | Anthropomorphobia | Back to the Tribe | Officegarden | Technorhetoric | Toys-are-Us

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    Tracy Metz – Nature is an Agreement

    Writer and NRC journalist Tracy Metz dissects our Image of Nature, how it is constructed, by whom and for what reason. Her conclusion: “Nature is an Agreement. Just like the nude beach. Here you keep your breasts and your crotch covered, There you drop everything and act like it is the most ordinary thing in the world that everyone is suddenly walking around naked.”

    Presented at the Next Nature Power Show in Amsterdam. Tracy also wrote a longer essay with the same title in the Next Nature book.

    Koert van Mensvoort

    on 20/01/12 Comments »

    Tags

    • Image-Consumption | manufactured-landscapes | Recreation | Suburban Utopia

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  • Picture 1

    Hidden Cities Emerge from the Amazon

    Famed for its jaguars, orchids, and horrifying parasites, the Amazon is just as famous for what it lacks: human presence. For many years, the prevailing wisdom has been that throughout history, the Amazon rainforest has only been sparsely occupied by nomadic tribes. However, new evidence of permanent and complex human settlement is emerging from the forest floor. The role of these geoglyphs, trenches carved into the ground 1,000 to 2,000 years ago, are largely mysterious, but they may share characteristics with the Nazca Lines.

    Researchers first became aware of the geoglyphs in the 1970s. As deforestation accelerates, more and more  of the gigantic geometric shapes are coming to light. These discoveries are helping to upend traditional notions of the Amazon as a primordial, pristine wilderness. Large portions of Amazonia may in fact be a second-growth forest that regenerated after European warfare and disease wiped out massive portions of the native population.

    The first Spanish explorers to the region reported finding settled towns and cities with palisades, roads, and fortifications. Though their accounts have usually been dismissed as exaggerations, their descriptions may in fact provide an accurate portrait of a lost civilization. According to geographer William Woods, “If one wants to recreate pre-Columbian Amazonia, most of the forest needs to be removed, with many people and a managed, highly productive landscape replacing it.”

    Image via Google Maps. For a history of the search for civilizations in the Amazon, read Finding the Lost City.

    Allison Guy

    on 19/01/12 Comments »

    Tags

    • Back to the Tribe | manufactured-landscapes | Wild-systems

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  • Playing With Pigs

    Besides children and pets, it turns out that pigs are also attracted to interactive interfaces. Pig Chase is a computer game in which pigs and people can play together. The aim of the project is to entertain pigs in the bio-industry and to research the relationship between the cognitive capacities of pigs and people.

    So, how does the game work? A screen with light effects in the pigs’ pen is connected to an iPad. Pigs are fascinated by the movement of light and attracted to new light spots on the surface. The iPad user controls a ring of light, which the pig follows with its snout. The human participant leads the pig’s snout to a target. When the target is reached, the pig is rewarded with a display of fireworks.

    Pig Chase is developed by The Utrecht School of the Arts (HKU) and Wageningen University. Video and more information on Playing with Pigs. Via Mashable.

    Lisa van der Voort

    on 18/01/12 Comments »

    Tags

    • Anthropomorphobia | Calm-technology | Digital-Presence | Manufactured Animals | Toys-are-Us

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  • robot school teacher

    Rule #6: Meet People’s Expectations

    For past entries and an introduction to the 11 Golden Rules of Anthropomorphism and Design, click here. 

    People expect many things from each other: Expect them to say hi in the morning; expect them to buy a ticket for the bus; expect them to watch out when driving a car; expect them to do their jobs well. People also expect certain behaviors from anthropomorphic products. When a product works differently than promised, this can cause confusion or anger. When a person gives commands to a product and the product ignores him, he becomes frustrated, because the product feels like a person who rudely turns his back. You wouldn’t accept that behavior from a person, so why would you accept it from a product?

    The robot Saya has been developed to teach elementary-grade school children. She can speak different languages and make facial expressions, and hopefully confirm to what the kids expect of an instructor.

    Image via The Daily Mail.

    NextNature.net

    on 17/01/12 Comments »

    Tags

    • anthropomorphism and design | Anthropomorphobia | Biomimicmarketing | Bionics | Manufactured-Bodies | robotics

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Recent Comments

  • Galena

    to all who are inspired by this article or who have similar projects, please contact...

  • ad van mensvoort

    Samsung is one of the rising stars from the east !!!

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    When will new shipments of the animal sweater arrive for purchase?

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    how to culture white worms?????

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    so if he die they will re spawn him at home ?? hehehehe

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