Hide this

What is Next Nature?

With our attempts to cultivate nature, humankind causes the rising of a next nature, which is wild and unpredictable as ever. Wild systems, genetic surprises, autonomous machinery and splendidly beautiful black flowers. Nature changes along with us.

ento edible insects

“Ento” Brand Normalizes Eating Insects

While Next Nature is hard at work normalizing the idea of eating lab-grown meat, a group of British design students are working to bring insect-eating into the mainstream. Though worm and insect protein is vastly more efficient and eco-friendly than vertebrate protein, most Westerners dismiss it as unclean and unappetizing. In their video, the group maps out an eight-year plan to bring bugs from a gourmet curiosity to a familiar brand – one that customers might even prefer over pork or chicken. The amount of research the group put into making palatable, marketable bug food is remarkable: from molecular-level ingredient paring to designing a network of urban insect farms, it seems they’ve left no log unturned in the quest for gastro-grubs. For a detailed break-down of the project, visit here.

Thanks to Stephen Perry for the heads-up.

on Comments Off

Discussion

Comments are closed.