Media Schemas

Falling in Love According to Facebook

From Single to In a Relationship: Facebook and love in the Big Data era. The social network data science analyzed what happens to our virtual alter ego when we fall in love.

Courtship, messages, profile visits, shared posts; what love looks like according to Facebook servers? Two people who are about to become a couple share a large number of timeline posts, more optimistic and happier than usual. Then, when the love takes wing, online interactions quickly decrease. “Presumably, couples decide to spend more time together, courtship is off, and online interactions give way to more interactions in the physical world” writes Facebook data scientist Carlos Diuk.

Facebook knows everything about us: job role, friendships, favorite spots, hobbies and diversions. And, based on how we relate to one another, even who our special person will be, long time before the new relationship is announced. What about single people, are they in a relationship with media?

 

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Source: The Formation of Love